Our Story

In The Groove Music was born of a simple idea; create inventive, original music for advertising.
Founded by partners Darren Drew and Brian Reidinger in 1995, ITG has grown to embrace publishing, licensing, music supervision, and exemplary client service. Yet at the core, the simple motivating engine remains: craft compelling sounds that tell a story, convey an idea, create an emotional response.
Music communicates. Music inspires. Music connects. It is the true universal language. It breaks barriers, bridges cultures, transcends borders. It is the language we speak.
Our Team

Darren Drew
Founding Partner
My vision has always been to create a designer brand. Boutique offerings and impeccable service. Passion, style, and tenacity are my foundation.

Brian Reidinger
Founding Partner
Twenty-Five years in business has taught me to distill: drums & music, family, love, and friendship, food & wine & travel, tennis, golf, and skiing. Great ideas take time.

Emily Bjorke
Composer / Producer

Mariah Hanson
Administrative Assistant
Music unlocks perception, letting the mind dance through emotion and imagination.

Mikaela Jensen
Music Consultant Television
I have loved music and pop culture for most of my life and my trivia skills are well known!

Drew Lerdal
EP Original Music and Catalog
No song is an island. Great collaboration is the key to great music.

Gavin Linnihan
Music Publishing / Composer
It is important to find good in the work you do and the people you meet.

Caleb McFadden
Creative Sync & Partnerships
I’m a lifelong believer in the transformative power of music for individuals, businesses, and the community at large.

Becky Shaheen
EP Television
Nothing makes me happier than being outside with my family. Making people happy through music is a close second.

Jack Swift
Business Systems
Music has power and everyday is an opportunity to help further its unique influence in our world.

Courtney Yurich
Licensing and Catalog Administration
My love language is sharing music.
In The Groove Music
625 2nd Avenue South Suite 102
Minneapolis, MN 55402
Phone
(612) 305-1229